Landlord Representation

For landlords, Rodenas Consulting's professionals develop strategies to enhance the value of a real estate asset through five critical elements: positioning the shopping center in the marketplace, maximizing the highest and best use for property, identifying suitable leasing prospects, creating customized marketing strategies and tools, and then managing all of the steps associated with the leasing process.

At Rodenas Consulting, we understand a landlord’s to-do list never seems to get any shorter. That’s why our consultant's are known for going over and beyond to assist landlords to enhance the value of their properties by relying on their expertise.

Our Landlord Representation services include:
•             Knowledge of market positioning
•             Maximizing the highest & best use for property
•             Creation of customized marketing strategies & tools
•             Identifying suitable prospects & creation of target marketing to those targets
•             Lease negotiations & post-leasing services

Our Landlord Representation team evaluates market conditions, including tenant relocations, levels of occupancy in a target area, rental rates, proposed development and other real estate trends and develops a tailored positioning and leasing program for your strip center property or shopping mall.  As a result of our experience with Tenant Representation, we are able to better understand tenants' needs, and thus position and lease properties for landlords more effectively.

Rodenas Consulting effectively and efficiently markets retail properties for lease and development. Using aggressive and creative marketing techniques, a result oriented philosophy and a commitment to cooperation, it doesn’t matter whether the client is an institutional owner or a local landlord; we are committed to market every property we represent as if we own it ourselves.

Rodenas Consulting's Landlord Representation serves the increasingly complex marketing and asset management needs of property owners.  We focus on maximizing the value of the property by offering analytical capabilities and an understanding of the investment criteria and leasing objectives of ownership. Rodenas Consulting's leasing agents have transaction experience on behalf of property owners, and also demonstrate sensitivity to, and cooperation with the brokerage community.


 
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